INTO AT WORK IN A LAND DOWN UNDER*

Rumours of INTO University Partnerships (INTO) striking a deal with the University of Western Australia (UWA) seem to be gathering pace**.  It’s certainly clear that Study Group’s operation aligned with UWA, Taylor’s College, is closing in December 2021 and is currently not accepting any more students.  Meanwhile UWA has announced the opening of UWA College, a new pathway institution, in February 2022 and it sounds as if this could be where INTO has landed its first ‘partnership’ in Australia.

The loss of UWA takes Study Group down to three university partners in Australia, according to its website, but it continues with its links to the top-ranked Australian National University and University of Sydney.  Navitas currently lists 11 Australian partners with only one from the Go8.  Just for the record that’s Adelaide which also appears on Kaplan’s list of three partners. 

INTO’s entry into the Australian fray makes it the newcomer and comes some years after casting eyes at the opportunities .  Discussions with La Trobe (currently a Navitas partner) were fairly advanced in the early 2010’s and there were other flirtations.  The questions – why now and why Perth – would lead to an understanding of whether this is opportunism, an emerging strategy for diversification or a desperate throw of the dice.

The company’s problems with losing partners have been well rehearsed in recent months but there seemed some logic to taking joint ventures accruing debts to INTO out of the portfolio.  While it is doubtful that all the decisions to close were driven by INTO, the remaining partners include some top names in the UK at a point when international recruitment is bouncing back.  Almost every pathway group has had to take some pain with closures in the US so INTO’s troubles there were not uncommon.

It still seems something of a leap to take on a new partner in a country where the company has no infrastructure and limited operational experience.  Even more so at a point when that country has a very uncertain path to being able to welcome international students back in the numbers it once enjoyed.  It’s also reasonable to say that Perth has not historically been the epicentre for international student growth in Australia and that enrollment has lagged behind the country’s impressive upward curve to 2019.

Sources: UWA Annual Report (showing student load) and Australian Department of Education Skills and Employment

While UWA is one of the Group of 8 of top universities in Australia but is also behind some of the more illustrious names in terms of global ranking and attractiveness to international students.  So, even when the borders reopen there is little to suggest that UWA will be at the front of mind for international students looking to find a top ranked university.   All the while, there is also the drumbeat of Australian politicians and pundits who are keen to see the 2020 reduction in international student numbers go down even further to reduce university dependence on international fees. 

 THE 2021 Global RankQS Global Rankings 2022% of international students (THE measure)
University of Melbourne313748
University of Sydney513843
Australian National University592747
University of Queensland624738
Monash University645843
UNSW Sydney674344
University of Adelaide11810829
University of Western Australia1399329
Uni of Technology Sydney16013336
University of Canberra18443636

Business Insider Australia and other publications have set out the broader risks to Australia’s booming international student market as its Government struggles to find ways to allow inward mobility.  UWA has taken the opportunity to roll out $40m in ‘structural cost cuts’, including ‘university-wide redundancies’ while flagging heavy investment in its campus.  All of this plays out against the background of continuing tensions between the governments of Australia and China with the latest spat over the Great Barrier Reef and complaints at the World Trade Organisation being just the latest examples.

It is fair to say that the jury is out on how soon and how robustly Australia will return to the international student recruitment party.  Those who have travelled the scene for many years know better than to write them off and they have overcome dips in enrollments before.  But the resurgence of the UK, the Biden bounce and Canada’s continuing surge means that the competitive market they face will be more challenging than ever before.

All in all the link up, if it is confirmed, seems out of context for a business that has focused so heavily on the US for the past five years.  The geopolitics of the enrollment potential are also difficult to divine at this stage and may make the partnership a harder sell.  It’s going to be interesting to watch and see if INTO find it the “land of plenty” or whether those making the decision will think they’d “better run…better take cover.”*

NOTES

* It’s sometimes irresistible to allude to the mighty Men At Work and their song Down Under which topped charts around the world between 1981 and 1983.  In September 1983 it was adopted as the theme song by the crew of Australia II in their successful challenge for the America’s Cup yacht trophy.

** As always, I would welcome any clarification or correction from an authoritative source at the University of Western Australia or INTO University Partnerships and amend the copy accordingly. 

Image by Katrina_S from Pixabay

Canadian HE Pathways – An Open then Shut Case?

The recently announced ten-year contract between Ryerson University and Navitas raises questions about the fate of pathway discussions with the University of Western Ontario (commonly known as Western).  The interest of both universities may also be indicative of emerging financial pressures that could make Canada a land of opportunity for pathway operators. But some recent closures suggest it’s not always going to be plain sailing in “the True North strong and free”.

Even before the pandemic, there was increasing pressure on university budgets in Ontario, Alberta and Manitoba.  Alberta plans to reduce post-secondary institution funding by 20 percent over three years and Ontario plans to make up to 60 per cent of funding tied to performance-based metrics over time.  This has echoes of the State budgetary cuts that forced many public US universities to consider, and in some cases work with, commercial pathway operations.

But there is evidence that even in Canada pathways groups will have to pick their partners wisely to achieve sustainability. Study Group’s partnerships with Stenberg College and the Center for Arts and Technology were announced in February 2019 but will not be admitting students after the Fall 2020 intake. They do not seem to have flourished despite Canada’s general popularity with globally mobile students.

Western May Need “Urgent Assistance” To Recruit  

For anyone who thought that life was good for the university sector in Canada the specter of budget cuts and performance-based metrics may come with a touch of schadenfreude. There seems little doubt that Western has had to take the matter seriously and that its achievements in attracting international student interest have been limited. Fortunately for those who are interested the debate in the university is played out largely in public documents.

At Western’s March 2020 Senate meeting the President, when asked when the Navitas proposal might come to Senate, “indicated the timeline had not yet been determined. If the University needs urgent assistance to recruit students that could impact the timing of the proposal.” Western’s international enrollment has been patchy with their 2018-19 their international first year undergraduate intake being 855 compared to 508 in 2015-16 but then dropping back to 639 in 2019-20.  Perhaps more troubling in terms of concentration was that 75% of the 2019-20 intake was from China.

A potential block to any deal was the reminder that, “Senate notes that the potential partnership with Navitas involves the academic work of the University, which explicitly falls under the remit of Senate in the UWO Act; and therefore the articulation agreement/partnership/credit transfer/affiliation agreement/ contract to engage in the academic work of Western must come to Senate for approval.” In the manner of university turf-wars a representative of the Operations/Agenda Committee then noted “that it would support details relating to the academic components progressing to Senate, with the financial arrangements not being within Senate’s remit.” 

For those who enjoy the knockabout nature of university meetings the minutes are well worth a read and particularly so at S.20-59 where Question 2 noted that Navitas had agreements with Simon Fraser University and the University of Manitoba.  The discomfort was evident, “should Western proceed with a partnership with Navitas when two and possibly three other Canadian universities have such partnerships (which will make us one of four Canadian universities for which those vaunted Navitas recruiters are recruiting, so not obviously set apart from the other Canadian universities)”.

Sadly, and perhaps because of the pandemic, no further Senate meetings have been reported this year so it is difficult to say whether discussions went any further.  But Exhibit IV, Appendix 4 of the February Senate Agenda outlines the enrollment background and the shape of the Navitas deal being proposed. It’s also worth noting that Ryerson might have insisted that Navitas do not engage another Ontario partner in the near future so Navitas’s loss could be someone else’s gain.

The Bigger Picture and the Potential Trap

Anyone following developments in Canada will have seen the explosive growth in international student enrollments.  That has been tracked by the desire of pathway operators to find a way into the market, and Navitas appears to have got a small edge.  But the Ryerson deal and Western’s apparent need or willingness to engage may suggest we are seeing the thin end of a wedge that will see more Canadian universities joining with commercial partners to drive their international growth.

Movement in recent years has largely been in what may be considered secondary brands and non-degree bearing institutions. A recent announcement saw GUS expanding its Canadian network with the Trebas Institute but the Study Group experience noted above is a cautionary tale. Perhaps this is a good moment for all investors to pause and consider the history of pathways in North America.

Some believe, along with Marx, that history happens the “first time as tragedy, the second as farce”.  The United States was considered the El Dorado of pathway opportunities for several year with over a $1bn of private money flowing into expansion and start-ups.  The recent, rapid decline of pathway numbers, with more than ten closing in the past year, suggests that there is virtue in considering how to position yourself to be sustainable over the longer-term.

However, a resurgent United States could rapidly reassert its dominant position over Canada in terms of attractiveness to international students.  It would not take much for a loosening of visa constraints, an improvement in post-study work availability and a more welcoming administration to turn things around.   It is a reasonable bet that the change in post-study work opportunities in the UK has already slightly dampened interest in Canada as a destination.

Seasoned observers of international student mobility know that what goes round tends to come round.  Just as the step back taken by Australia and the UK in the early 2010s helped fuel growth in the US it seems reasonable to believe that the current US situation is helping to drive interest in Canada and the UK.  Quality universities will always recruit best under difficult conditions, so the right answer is to build a portfolio of decent brands and acknowledged specialist institutions while having a fall-back position for students who don’t meet those standards.

Image by Clker-Free-Vector-Images from Pixabay